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Capital Regional Medical Center gets a new name

a new orange and blue sign with a medical cross
HCA Florida Capital Hospital/used with permission
Tom Flanigan
The newly unveiled signage in front of the former Capital Regional Medical Center

What opened more than 40 years as "Capital Medical Center" has a new name. The hospital, long a part of HCA Healthcare, now includes those initials in its formal title.

Even though the facility's name has changed, the name of the hospital's CEO is still Alan Keesee. He explained this is part of a statewide rebranding campaign.

"HCA Florida Capital Hospital is united with a broader organization to allow the community the confidence and trust that the care provided here is really the highest quality as part of that family."

Even though the corporate connection has been there almost since the very beginning.

"We're proud to have been part of HCA Healthcare for more than 42 years, really since our founding in 1979. HCA Florida is uniting all of our hospitals, practices, and locations of care all over the state."

What has most recently been known as Capital Regional Medical Center has been part of that corporate family since HCA acquired the hospital in 1980. Now Keesee said the big challenge now is emblazoning the new logo on everything associated with the facility.

"Probably the most impactful thing is changing the uniforms for employees. I have 1,200 employees and another 400 providers who will get a name change on their physical scrubs or clinical workwear."

Keesee said the company will provide stipends to offset the cost of the rebranded work clothes. The new signage in front of and on the actual building was officially unveiled this morning (March 3, 2022).

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Tom Flanigan has been with WFSU News since 2006, focusing on covering local personalities, issues, and organizations. He began his broadcast career more than 30 years before that and covered news for several radio stations in Florida, Texas, and his home state of Maryland.

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