Visit Florida

Visit Florida forecasts big trouble for the global tourism industry. The group wants the sunshine state to get ahead of that, and local tourism agencies are catering to those itching to travel.

Visit Florida is expanding its marketing efforts after the coronavirus severely impacted the state’s tourism industry. The agency is hoping to convince tourists within driving distance of Florida to vacation in the Sunshine State.

Gov. Ron DeSantis is backing Visit Florida's decision to encourage in-state tourism. The agency is hoping its new marketing campaign will boost local economies hit hard by the coronavirus.

Visit Florida plans to market the state as a safe destination for those seeking outdoor adventure

Visit Florida is fighting for its existence after last year’s legislative session brought devastating budget cuts to the tourism agency. However, its…

The Florida Chamber of Commerce’s Chief Economist says there’s a low chance of a recession this year. However, that doesn’t mean it will be smooth…

Florida’s tourism and marketing agency has powerful supporters the state senate Now one of its committee has backed a bill keeping the agency around for…

Tourism is Florida’s largest industry yet the agency that markets the state could soon be going away. As lawmakers hammer out details of a roughly $90…

Florida’s tourism and marketing agency could be going away if the Florida House has its way. It comes as tourism remains the state’s dominant industry,…

For years the Florida legislature has funded Visit Florida – a group charged with advertising and marketing tourism for the state. It works overseas, and…