Fat Bear Week and online conservation campaigns

Fat Bear Week is a single elimination tournament, where you get to vote on your favorite rotund brown bear from Katmai National Park in Alaska. The online conservation campaign captures the hearts of voters all over the world as they root for their chubby champion. But how do those bears compare to our Floridian Black Bear? And what can we learn from the success of this online conservation campaign? We sat down with Tallahassee Museum animal curator, Suzie Buzzo, to learn more…